| UMBC ebiquity |
On the Structural Properties of Massive Telecom Graphs: Findings and ImplicationsTweetSpeaker: Amit Anil Nanavati Start: Friday, November 10, 2006, 01:00PM End: Friday, November 10, 2006, 02:00PM Location: 325b Abstract: With ever growing competition in telecommunications markets, operators have
to increasingly rely on business intelligence to offer the right incentives
to their customers. Toward this end, existing approaches have almost solely
focussed on the individual behaviour of customers. Call graphs, that is,
graphs induced by people calling each other, can allow telecom operators to
better understand the interaction behaviour of their customers, and
potentially provide major insights for designing effective incentives.
In this talk, we use the Call Detail Records of a mobile operator from
four geographically disparate regions to construct call graphs, and analyze
their structural properties. Our findings provide business insights and
help devise strategies for Mobile Telecom operators. Another goal of this
paper is to identify the shape of such graphs. In order to do so, we extend
the well-known reachability analysis approach with some of our own
techniques to reveal the shape of such massive graphs. Based on our
analysis, we introduce the Treasure-Hunt model to describe the shape of
mobile call graphs. Tags: graphs, graph analysis, link analysis Host: Anupam Joshi , |